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Video Can Boost Your SEO

Video Can Boost Your SEO

There has been much talk about how great content is critical for SEO. Your website, blogs and social media posts need to capture the readers’ intere

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GMB Google Posts

GMB Google Posts

Claiming your business on Google My Business (GMB) should be one

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Google Home Services Expanding

Google Home Services Expanding

Google Home Services has recently been offered by Google for certain industries

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7 Important Steps of an SEO Implementation Process

7 Important Steps of an SEO Implementation Process

SEO is not a one-time task. A good SEO strategy encompasses several steps initially, and ongoing monitoring, tracking and reporting to stay on top of

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5 Ways to Optimize for Mobile Search

5 Ways to Optimize for Mobile Search

Optimizing for mobile search has become an imperative. It’s hard to believe, but it’s been just over 10 years since the iPhone was launched! And i

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Facebook Advertising Benefits Far Outweigh their Cost

Facebook Advertising Benefits Far Outweigh their Cost

Social media marketing is a great way to get your name out on the web and market your company’s products or services. And Facebook, especially, is a

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7 Ways to Improve Online Presence

7 Ways to Improve Online Presence

Most businesses need to improve online presence. Simply having a business website is not enough to attract new customers. Your website is just the tip

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How Branding-Conscious Web Design Tells Your Story

How Branding-Conscious Web Design Tells Your Story

No longer do we need fancy slogans or ad campaigns on our websites to sell our products and services. In fact, web design is leaning more toward telli

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Can You Fix a Bad Online Reputation?

Can You Fix a Bad Online Reputation?

Maintaining a positive online reputation is critical to maximize your success. But what happens if you get some bad reviews that bring your reputation

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Measuring Marketing Strategy – Is It Working?

Measuring Marketing Strategy – Is It Working?

Let’s look at the term “marketing strategy”. Do you have one, or are you taking a shotgun approach and hoping you hit the target? Without a stra

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The Importance of CRM for Business Online Presence

The Importance of CRM for Business Online Presence

Don't underestimate the importance of CRM for Business Online Presence. There's a lot of confusion about what may or may not constitute as a Customer

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5 Tips to Setting up a Successful Social Media Campaign

5 Tips to Setting up a Successful Social Media Campaign

If you’ve never set up a social media campaign, the process can feel foreign and intimidating.

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7 Tips to Boost Your Content from Mediocre to Extraordinary

7 Tips to Boost Your Content from Mediocre to Extraordinary

No longer is it enough to throw out short, shallow web content to build links, hoping to boost your SEO. You need to engage visitors, answer their que

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4 Steps to Implement Your Inbound Marketing Campaign

4 Steps to Implement Your Inbound Marketing Campaign

Outbound Marketing vs. Inbound Marketing

Traditional or outbound marketing uses paid advertising to promote products and services. It is dir

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The Importance of Online Reviews For Local Ranking

The Importance of Online Reviews For Local Ranking

Local Reviews Are Critical to Online Rankings

You can no longer avoid the fact that your online business reputation is very important to get

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Why Mobile Marketing? Living in the Moment

Why Mobile Marketing? Living in the Moment

Mobile is Changing the Way We Live

With the ever-changing world of technology, we are no longer living by the day or even the hour. We live

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Why Google My Business Is So Important to YOUR Business

Why Google My Business Is So Important to YOUR Business

Google My Business Gets You Found Locally

If you enter an internet search, no matter what browser you use, you usually receive results based

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Integrating Video Ads in Your Social Media Marketing Strategy

Integrating Video Ads in Your Social Media Marketing Strategy

The New Pay-Per-Click: Video Ads in Your Social Media Marketing

Video marketing is quickly becoming a very profitable method for small busi

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Directories and Citations Matter for Local SEO

Directories and Citations Matter for Local SEO

Being found online today is critical, and it can be a challenge. Directories and Citations play a very important part in developing an effective local

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Home Page Design for Lead Generation

Home Page Design for Lead Generation

Your website home page design matters!

If you are considering a new website design, or just want to modify your current site for better opti

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How Social Media Impacts SEO

How Social Media Impacts SEO

Social Media and SEO

The jury is still out on how social media impacts SEO. Although Google has denied that it uses Social Media signals in

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5 Factors to Make Your Content Stand Out from the Crowd!

5 Factors to Make Your Content Stand Out from the Crowd!

Have you heard this phrase lately: “Content is King!”? This means your content must be unique, relevant and promoted properly, thereby increasing

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Why Is Online Reputation Management So Important?

Why Is Online Reputation Management So Important?

What is online reputation management?

Reputation management relates to monitoring the reputation of an individual or a brand on the internet

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How to Apply Online Marketing to the 4 Ps

How to Apply Online Marketing to the 4 Ps

The Four Ps of Marketing

“Marketing Mix”, a term coined by Neil Borden, represents the ingredients that capture and promote a brand or p

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Planning for SEO in 2017

Planning for SEO in 2017

Have you made your New Year’s resolutions yet? Sure, many of us make the standard resolutions to exercise more, eat healthier, quit smoking, etc.; t

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What is Local SEO Anyway?

What is Local SEO Anyway?

Local SEO is a highly effective form of local online marketing. It allows local businesses to promote their services to local customers at exactly the

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The Secret SEO Skill is Project Management

The Secret SEO Skill is Project Management

Search Engine Optimization can be pretty complex, and requires technical expertise. But I think the secret SEO skill that many people overlook is proj

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The 4 Micro-Moments You Need To Know For SEO

The 4 Micro-Moments You Need To Know For SEO

Mobile has changed the way people live. It has changed what is expected of brands, as well. Today, the consumer journey is split into hundreds of inte

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Blogging is the Heart & Soul of Content Marketing

Blogging is the Heart & Soul of Content Marketing

Chances are, you have heard one or two web gurus mention the importance of having a blog. It helps drive traffic and keeps your customers engaged. How

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From Digital Brochure to Marketing Hub: How Websites Have Evolved

From Digital Brochure to Marketing Hub: How Websites Have Evolved

In the past 10 years, which is a relatively short period of time, websites have evolved quite a bit. Search engine optimization and s

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What is AdWords Remarketing?

What is AdWords Remarketing?

Have you ever been browsing on Amazon or Facebook and see an ad featuring a shoe you looked at earlier on the sidebar? If so, you have experienced AdW

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5 Reasons Why WordPress is the Best CMS for Small Businesses

5 Reasons Why WordPress is the Best CMS for Small Businesses

Did you know that over 25% of the top 10,000 websites are using WordPress as their CMS (conten

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