Blog

3 Keys to Creating an Effective Facebook Ad

3 Keys to Creating an Effective Facebook Ad

People are using Facebook more often than some believe. People are always scrolling through their news feed, which mak

read more
The 3 Components of YouTube Advertising You Need To Know About

The 3 Components of YouTube Advertising You Need To Know About

YouTube is a growing social media platform, especially since video content is doing so well at the moment. According t

read more
3 Reasons to Use Instagram as a Marketing Technique

3 Reasons to Use Instagram as a Marketing Technique

As marketers, it’s our job to know the ins and outs of social media, as it continuously becomes a necessity in every

read more
Social Media and Content Marketing Trends You Want to Be Using

Social Media and Content Marketing Trends You Want to Be Using

It’s a constant challenge to keep up with the latest trends in content and social media marketing. You can’t just develop a strategy and expect it

read more
Create Attention-Grabbing Headlines!

Create Attention-Grabbing Headlines!

Writing blogs and articles can help get your brand name out there and improves your SEO. Posts and links on your social media accounts can also promot

read more
Eight Types of Blog Posts Every Business Should Use

Eight Types of Blog Posts Every Business Should Use

Writing business blogs can be a challenge sometimes. You may struggle to come up with topics to write about and that will interest your readers. To

read more
Boost Blog Traffic Using These Techniques for Promoting Your Posts on Facebook

Boost Blog Traffic Using These Techniques for Promoting Your Posts on Facebook

Promoting your blog posts on Facebook is one of the most cost-effective, efficient and smart strategies you can use to drive traffic back to your blog

read more
5 Ways to Revamp Your Social Media Strategy in 2018

5 Ways to Revamp Your Social Media Strategy in 2018

With just a few improvements, your social media profiles could become the crown jewel of your digital marketing strategy in 2018. By switching up your

read more
Video Marketing Continues to Dominate Into 2018 — Four Trends You Need to Know

Video Marketing Continues to Dominate Into 2018 — Four Trends You Need to Know

In 2018, use of video among small business owners will mature and solidify into a “must have” marketing component. Businesses able to make strateg

read more
The Best Digital Marketing New Year’s Resolutions for 2018

The Best Digital Marketing New Year’s Resolutions for 2018

After the last echoes of ringing in the New Year subside, everyone reflects on how to make 2018 better through their own actions. If you’re a digita

read more
8 Secrets of Social Media Marketing That Everyone Misses

8 Secrets of Social Media Marketing That Everyone Misses

Social media marketing sounds simple enough to many newbie business owners, but they need to recognize the difference between personal social media us

read more
Web Design and SEO

Web Design and SEO

Designing a website is more than just making sure the site is attractive and includes all the information you want to convey to visitors. If the site

read more
Why White Hat SEO is Better than Black Hat SEO

Why White Hat SEO is Better than Black Hat SEO

Search engine optimization is critical to getting found online. Building organic SEO requires building a strategy that takes time. Some people may try

read more
Micro Moments and SEO

Micro Moments and SEO

Smart phones and other mobile devices are being used at a rapidly increasing rate by consumers. It’s easy to understand why that’s the case. The f

read more
Video Can Boost Your SEO

Video Can Boost Your SEO

There has been much talk about how great content is critical for SEO. Your website, blogs and social media posts need to capture the readers’ intere

read more
GMB Google Posts

GMB Google Posts

Claiming your business on Google My Business (GMB) should be one

read more
Google Home Services Expanding

Google Home Services Expanding

Google Home Services has recently been offered by Google for certain industries

read more
7 Important Steps of an SEO Implementation Process

7 Important Steps of an SEO Implementation Process

SEO is not a one-time task. A good SEO strategy encompasses several steps initially, and ongoing monitoring, tracking and reporting to stay on top of

read more
5 Ways to Optimize for Mobile Search

5 Ways to Optimize for Mobile Search

Optimizing for mobile search has become an imperative. It’s hard to believe, but it’s been just over 10 years since the iPhone was launched! And i

read more
Facebook Advertising Benefits Far Outweigh their Cost

Facebook Advertising Benefits Far Outweigh their Cost

Social media marketing is a great way to get your name out on the web and market your company’s products or services. And Facebook, especially, is a

read more
7 Ways to Improve Online Presence

7 Ways to Improve Online Presence

Most businesses need to improve online presence. Simply having a business website is not enough to attract new customers. Your website is just the tip

read more
How Branding-Conscious Web Design Tells Your Story

How Branding-Conscious Web Design Tells Your Story

No longer do we need fancy slogans or ad campaigns on our websites to sell our products and services. In fact, web design is leaning more toward telli

read more
Can You Fix a Bad Online Reputation?

Can You Fix a Bad Online Reputation?

Maintaining a positive online reputation is critical to maximize your success. But what happens if you get some bad reviews that bring your reputation

read more
Measuring Marketing Strategy – Is It Working?

Measuring Marketing Strategy – Is It Working?

Let’s look at the term “marketing strategy”. Do you have one, or are you taking a shotgun approach and hoping you hit the target? Without a stra

read more
The Importance of CRM for Business Online Presence

The Importance of CRM for Business Online Presence

Don't underestimate the importance of CRM for Business Online Presence. There's a lot of confusion about what may or may not constitute as a Customer

read more
5 Tips to Setting up a Successful Social Media Campaign

5 Tips to Setting up a Successful Social Media Campaign

If you’ve never set up a social media campaign, the process can feel foreign and intimidating.

Setting up a Successful Social Media Campaign read more

7 Tips to Boost Your Content from Mediocre to Extraordinary

7 Tips to Boost Your Content from Mediocre to Extraordinary

No longer is it enough to throw out short, shallow web content to build links, hoping to boost your SEO. You need to engage visitors, answer their que

read more
4 Steps to Implement Your Inbound Marketing Campaign

4 Steps to Implement Your Inbound Marketing Campaign

Outbound Marketing vs. Inbound Marketing

Traditional or outbound marketing uses paid advertising to promote products and services. It is dir

read more
The Importance of Online Reviews For Local Ranking

The Importance of Online Reviews For Local Ranking

Local Reviews Are Critical to Online Rankings

You can no longer avoid the fact that your online business reputation is very important to get

read more
Why Mobile Marketing? Living in the Moment

Why Mobile Marketing? Living in the Moment

Mobile is Changing the Way We Live

With the ever-changing world of technology, we are no longer living by the day or even the hour. We live

read more
Why Google My Business Is So Important to YOUR Business

Why Google My Business Is So Important to YOUR Business

Google My Business Gets You Found Locally

If you enter an internet search, no matter what browser you use, you usually receive results based

read more
Integrating Video Ads in Your Social Media Marketing Strategy

Integrating Video Ads in Your Social Media Marketing Strategy

The New Pay-Per-Click: Video Ads in Your Social Media Marketing

Video marketing is quickly becoming a very profitable method for small busi

read more
Directories and Citations Matter for Local SEO

Directories and Citations Matter for Local SEO

Being found online today is critical, and it can be a challenge. Directories and Citations play a very important part in developing an effective local

read more
Home Page Design for Lead Generation

Home Page Design for Lead Generation

Your website home page design matters!

If you are considering a new website design, or just want to modify your current site for better opti

read more
How Social Media Impacts SEO

How Social Media Impacts SEO

Social Media and SEO

The jury is still out on how social media impacts SEO. Although Google has denied that it uses Social Media signals in

read more
5 Factors to Make Your Content Stand Out from the Crowd!

5 Factors to Make Your Content Stand Out from the Crowd!

Have you heard this phrase lately: “Content is King!”? This means your content must be unique, relevant and promoted properly, thereby increasing

read more
Why Is Online Reputation Management So Important?

Why Is Online Reputation Management So Important?

What is online reputation management?

Reputation management relates to monitoring the reputation of an individual or a brand on the internet

read more
How to Apply Online Marketing to the 4 Ps

How to Apply Online Marketing to the 4 Ps

The Four Ps of Marketing

“Marketing Mix”, a term coined by Neil Borden, represents the ingredients that capture and promote a brand or p

read more
Planning for SEO in 2017

Planning for SEO in 2017

Have you made your New Year’s resolutions yet? Sure, many of us make the standard resolutions to exercise more, eat healthier, quit smoking, etc.; t

read more
What is Local SEO Anyway?

What is Local SEO Anyway?

Local SEO is a highly effective form of local online marketing. It allows local businesses to promote their services to local customers at exactly the

read more
The Secret SEO Skill is Project Management

The Secret SEO Skill is Project Management

Search Engine Optimization can be pretty complex, and requires technical expertise. But I think the secret SEO skill that many people overlook is proj

read more
The 4 Micro-Moments You Need To Know For SEO

The 4 Micro-Moments You Need To Know For SEO

Mobile has changed the way people live. It has changed what is expected of brands, as well. Today, the consumer journey is split into hundreds of inte

read more
Blogging is the Heart & Soul of Content Marketing

Blogging is the Heart & Soul of Content Marketing

Chances are, you have heard one or two web gurus mention the importance of having a blog. It helps drive traffic and keeps your customers engaged. How

read more
From Digital Brochure to Marketing Hub: How Websites Have Evolved

From Digital Brochure to Marketing Hub: How Websites Have Evolved

In the past 10 years, which is a relatively short period of time, websites have evolved quite a bit. Search engine optimization and s

read more
What is AdWords Remarketing?

What is AdWords Remarketing?

Have you ever been browsing on Amazon or Facebook and see an ad featuring a shoe you looked at earlier on the sidebar? If so, you have experienced AdW

read more
5 Reasons Why WordPress is the Best CMS for Small Businesses

5 Reasons Why WordPress is the Best CMS for Small Businesses

Did you know that over 25% of the top 10,000 websites are using WordPress as their CMS (conten

read more

What Are You Waiting For?

Call Us Today